Insights & Innovation
Insights & Innovation
Survey July 31, 2023
Quicktake: Inflation still weighs on consumers’ back-to-school shopping plans
Nine in ten (88%) of back-to-school/college shoppers indicate that inflation is impacting their back-to-class spending, consistent with 2022 (87%). While inflation at large has…
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Financial Innovation December 5, 2022
Ringing in the New Year: One in three consumers will focus on their finances
Over 70% of consumers will set a New Year's Resolution this year, and nearly…
Over 70% of consumers will set a New Year's Resolution this year, and nearly one-third (29%) of consumers say their top resolution will be finance related. 18% of consumers are looking to save more money or pay down…
December 5, 2022

Financial Innovation December 1, 2022
Holiday 2022: Gifting cash is decidedly digital
Gen Z is most likely to ‘click to add to wallet’ Nine in 10 consumers will…
Gen Z is most likely to ‘click to add to wallet’ Nine in 10 consumers will both give and receive cash, gift cards, and other monetary gifts this holiday season. Physical gift cards are the most popular way to gift…
December 1, 2022

Financial Innovation November 15, 2022
Holiday 2022: Gen Z is eyeing buy now, pay later for purchases
With the holiday season upon us, let’s take a closer look at the buy now, pay…
With the holiday season upon us, let’s take a closer look at the buy now, pay later (BNPL) plans among the youngest group of shoppers. Bread Financial proprietary research reveals that 24% of Gen Zers (born 1997…
November 15, 2022

Financial Innovation November 2, 2022
Holiday 2022: Top holiday gift-giving personalities, defined
Holiday shoppers are most likely to identify as researchers or deal seekers …
Holiday shoppers are most likely to identify as researchers or deal seekers When it comes to gifting for the holidays, shoppers display a wide array of personalities that impact the ways in which they shop and the…
November 2, 2022

Report October 23, 2022
State of the American Shopper
Nearly three years after COVID-19 was declared a global pandemic, additional…
Nearly three years after COVID-19 was declared a global pandemic, additional forces — including supply chain disruptions, remote working, increasing inflation, geopolitical instability and more — have converged to alter…
October 23, 2022