Insights & Innovation
Insights & Innovation
Report March 25, 2025
AI and the American Shopper
Artificial intelligence promises a new world of opportunity — but for consumers, brands will have a lot to prove. Retailers have been gathering data on their cu…
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Financial Innovation September 18, 2024
Fall travel look ahead: Avoiding the heat and crowds
Fall travelers are traveling off-peak to get a bargain Nearly half (43%) of…
Fall travelers are traveling off-peak to get a bargain Nearly half (43%) of fall travelers will spend between $1,000 - $5,000 on their trip, compared to 47% of summer travelers spending the same. Known as “shoulder…
September 18, 2024

Financial Innovation September 9, 2024
Evolving expectations for retailer credit card rewards redemption
New proprietary consumer research from Bread Financial reveals that retailer…
New proprietary consumer research from Bread Financial reveals that retailer-branded credit cardholders want more control over their rewards redemption experiences. As something that can fundamentally save them money…
September 9, 2024

Financial Innovation August 19, 2024
Consumers’ new view on corporate responsibility
Shoppers still expect brands to 'do the right thing' but are growing…
Shoppers still expect brands to 'do the right thing' but are growing increasingly price sensitive about supporting these efforts with their wallets Three out of four shoppers (77%) believe that companies, including…
August 19, 2024

Financial Innovation July 31, 2024
Back to school 2024: Shoppers aiming for an A+ in deal hunting
Eight out of 10 plan to seek sales and shop around, rising from 2023. With…
Eight out of 10 plan to seek sales and shop around, rising from 2023. With 89% of back-to-school/college (BTS/BTC) shoppers saying that inflation is impacting their planned spending, scouting retailers for the best…
July 31, 2024

Survey July 8, 2024
Mid-year update: The State of the American Shopper
Inflation is taking a toll, but consumers continue to show resiliency As…
Inflation is taking a toll, but consumers continue to show resiliency As 2024 marches on, inflation continues to take a bite out of consumers’ wallets and remains their top economic concern. In terms of spending,…
July 8, 2024