Insights & Innovation
Insights & Innovation
Financial Innovation February 10, 2025
Valentine’s Day 2025: Shoppers are in the mood to celebrate
Nearly two in five (38%) plan to spend ‘more’ this year, up from 31% in 2024. With Valentine’s Day 2025 optimally landing on Friday this year, shoppers are seeing red – in a …
Read More

Financial Innovation January 24, 2023
Data Privacy Week 2023: Championing best practices for a responsible future
Data Privacy Week is an annual effort to educate and spread awareness about…
Data Privacy Week is an annual effort to educate and spread awareness about data privacy and how to better protect personal information. It’s also an opportunity for businesses of all sizes to respect privacy and be…
January 24, 2023

Partnerships December 28, 2022
A year in review: 2022 at Bread Financial®
2022 was another year of tremendous progress on our business transformation,…
2022 was another year of tremendous progress on our business transformation, including the unveiling of the Bread Financial name and brand, the launch of the Bread Cashback™ American Express® card, successful credit…
December 28, 2022

Financial Innovation December 5, 2022
Ringing in the New Year: One in three consumers will focus on their finances
Over 70% of consumers will set a New Year's Resolution this year, and nearly…
Over 70% of consumers will set a New Year's Resolution this year, and nearly one-third (29%) of consumers say their top resolution will be finance related. 18% of consumers are looking to save more money or pay down…
December 5, 2022

Financial Innovation December 1, 2022
Holiday 2022: Gifting cash is decidedly digital
Gen Z is most likely to ‘click to add to wallet’ Nine in 10 consumers will…
Gen Z is most likely to ‘click to add to wallet’ Nine in 10 consumers will both give and receive cash, gift cards, and other monetary gifts this holiday season. Physical gift cards are the most popular way to gift…
December 1, 2022

Financial Innovation November 15, 2022
Holiday 2022: Gen Z is eyeing buy now, pay later for purchases
With the holiday season upon us, let’s take a closer look at the buy now, pay…
With the holiday season upon us, let’s take a closer look at the buy now, pay later (BNPL) plans among the youngest group of shoppers. Bread Financial proprietary research reveals that 24% of Gen Zers (born 1997…
November 15, 2022