Insights & Innovation

Survey July 8, 2024

Mid-year update: The State of the American Shopper

For consumers, spending seems to remain steady and optimism for their financial situations is growing. They value money saving habits like cutting quality for price.

For consumers, spending seems to remain steady and optimism for their financial situations is growing. They value money saving habits like cutting quality for price.

July 8, 2024

Survey May 3, 2024

Mother’s Day 2024: expect more muted spending plans

Shoppers are generally cutting back on Mother's Day spending this year with certain groups being by unique products or enticing rewards.

Shoppers are generally cutting back on Mother's Day spending this year with certain groups being by unique products or enticing rewards.

May 3, 2024

Products April 30, 2024

Bread Financial® reduces plastic production with carbon-neutral credit cards

Bread Financial recently produced carbon-neutral credit cards made with polylactic acid (PLA), a biodegradable plastic derived from renewable resources.

Bread Financial recently produced carbon-neutral credit cards made with polylactic acid (PLA), a biodegradable plastic derived from renewable resources.

April 30, 2024

Survey February 9, 2024

Valentine’s Day 2024: Gen Z is in love with … love

While many groups remain neutral on spending, Gen Z shoppers are hopeless romantics looking to shop for loved ones.

While many groups remain neutral on spending, Gen Z shoppers are hopeless romantics looking to shop for loved ones.

February 9, 2024

Report November 24, 2023

The retailer's playbook for financing tools

In this Bread Financial report, consumers expect choices in their purchasing options and make decisions based on the retailer and their offerings.

In this Bread Financial report, consumers expect choices in their purchasing options and make decisions based on the retailer and their offerings.

November 24, 2023