Insights & Innovation
Insights & Innovation
Survey July 31, 2025
Quicktake: Shoppers approach back-to-school spending with caution
Inflation and potential tariffs sound like nails on a chalkboard to shoppers While students likely aren’t looking forward to heading back to class, back-to-school/college (BTS/…
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Products April 30, 2024
Bread Financial® reduces plastic production with carbon-neutral credit cards
A time to celebrate our planet and protect it, April’s Earth Month is also an…
A time to celebrate our planet and protect it, April’s Earth Month is also an opportunity to raise awareness and showcase positive progress and initiatives taking place around the globe. EarthDay.org, the force behind…
April 30, 2024

Survey February 9, 2024
Valentine’s Day 2024: Gen Z is in love with … love
Nearly half of Gen Z Valentine’s Day shoppers plan to spend ‘more’ this year. …
Nearly half of Gen Z Valentine’s Day shoppers plan to spend ‘more’ this year. Fresh off a more muted season for holiday spending, shoppers seem to be less likely to feel the love this Valentine’s Day. Among those…
February 9, 2024

Report November 24, 2023
The retailer's playbook for financing tools
Customers expect choice. They’ve evolved past the basic desires for retailers…
Customers expect choice. They’ve evolved past the basic desires for retailers to accept cash and cards. In fact, the average customer will use multiple payment and financing types when shopping their favorite retailer…
November 24, 2023

Survey November 10, 2023
Holiday 2023: Nearly half (45%) plan to travel this year
Holiday-related travel plans are down from 53% in holiday 2022* Holiday…
Holiday-related travel plans are down from 53% in holiday 2022* Holiday travel generally evokes thoughts of piling into the station wagon, running through a crowded airport or even trekking to snow-covered Vermont,…
November 10, 2023

Report November 9, 2023
Research Report: The Modern Millennial Jewelry Buyer
Millennials are shaping the future of the jewelry market, and understanding…
Millennials are shaping the future of the jewelry market, and understanding their wants and needs will be key for success in 2020 and beyond. Bread's independent study sheds light on changing buying habits, illuminating…
November 9, 2023