Insights & Innovation
Insights & Innovation
Financial Innovation August 19, 2024
Consumers’ new view on corporate responsibility
Shoppers still expect brands to 'do the right thing' but are growing increasingly price sensitive about supporting these efforts with their wallets Three out of four shoppers (…
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Financial Innovation March 22, 2022
Currency of connection: how emotional relationships drive brand loyalty
Emotional connections are powerful. Humans are social creatures. We’re…
Emotional connections are powerful. Humans are social creatures. We’re inquisitive, curious, and engaging. We seek connections and respond to what’s happening in the world around us. So, it’s not surprising that we…
March 22, 2022
Financial Innovation March 21, 2022
Crossing the great divide
What’s inside: Through our deliberately different and measurably superior…
What’s inside: Through our deliberately different and measurably superior approach, the Bread Financial research reveals: What’s most important to customers in the brand communications and marketing experience…
March 21, 2022
Financial Innovation December 17, 2021
2021 holiday shopping: millennials embrace buy now, pay later and convenience
Millennials are the biggest spenders for the holidays this year, with 82%…
Millennials are the biggest spenders for the holidays this year, with 82% saying they plan to spend more or the same on holiday purchases compared to last year. That’s a key finding from Bread Financial’s 2021 Mid…
December 17, 2021
Financial Innovation October 6, 2021
Picking a payments provider without losing brand integrity
To remain competitive in an ever-changing landscape, payments solutions…
To remain competitive in an ever-changing landscape, payments solutions providers must stay one-step ahead in innovation – creating seamless, convenient solutions for all stakeholders. While many fintechs focus on…
October 6, 2021
Financial Innovation September 21, 2021
Gen z/millennials credit literacy: want to engage today’s younger consumers? Educate them.
Today the consumer drives the retail world. With Millennial and Gen Z shopping…
Today the consumer drives the retail world. With Millennial and Gen Z shopping expectations and shopping power on the rise, it’s important to appeal to these shoppers. In a recent survey, both Gen Z and Millennials were…
September 21, 2021