Research & Reports
Research & Reports
Financial Innovation November 15, 2022
Holiday 2022: Gen Z is eyeing buy now, pay later for purchases
With the holiday season upon us, let’s take a closer look at the buy now, pay later (BNPL) plans among the youngest group of shoppers. Bread Financial proprietary researc…
Read MoreFinancial Innovation March 21, 2022
Crossing the great divide
What’s inside: Through our deliberately different and measurably superior…
What’s inside: Through our deliberately different and measurably superior approach, the Bread Financial research reveals: What’s most important to customers in the brand communications and marketing experience…
March 21, 2022
Financial Innovation March 3, 2021
Three digital takeaways for brands from holiday 2020
The 2020 holidays were decidedly digital. Industry experts estimate the…
The 2020 holidays were decidedly digital. Industry experts estimate the pandemic accelerated digital shopping by five years—which was reflected in 2020 holiday shopping. An incredible 93% of consumers did all or a…
March 3, 2021