Research & Reports

Financial Innovation April 13, 2022

Four ways consumers want to spring into summer spending

Getting out of the house is key for consumers this summer and spring. Financing is important for many looking to spend.

Getting out of the house is key for consumers this summer and spring. Financing is important for many looking to spend.

April 13, 2022

Financial Innovation March 23, 2022

Next-gen impact: what Gen Z wants

In this Bread Financial report, read on the impact Gen Z has on the market due to their sheer size and spending power.

In this Bread Financial report, read on the impact Gen Z has on the market due to their sheer size and spending power.

March 23, 2022

Financial Innovation March 22, 2022

The rules of NextGen loyalty

This Bread Financial report explores the motivators behind Gen Z and Millennials that lead to brand loyalty.

This Bread Financial report explores the motivators behind Gen Z and Millennials that lead to brand loyalty.

March 22, 2022

Financial Innovation March 22, 2022

Currency of connection: how emotional relationships drive brand loyalty

Research shows that consumers seek connection and gravitate towards brands that exhibit human characteristics.

Research shows that consumers seek connection and gravitate towards brands that exhibit human characteristics.

March 22, 2022

Financial Innovation March 21, 2022

Crossing the great divide: how brands can bridge the gap

This Bread Financial reports bridges the gap between what consumers want and what brands are doing.

This Bread Financial reports bridges the gap between what consumers want and what brands are doing.

March 21, 2022