Insights & Innovation
Insights & Innovation
Report March 25, 2025
AI and the American Shopper
Artificial intelligence promises a new world of opportunity — but for consumers, brands will have a lot to prove. Retailers have been gathering data on their cu…
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Survey October 3, 2023
Holiday 2023: ‘Tis the season for saving
Three out of four holiday shoppers (76%) plan to seek deals, shop savings…
Three out of four holiday shoppers (76%) plan to seek deals, shop savings events and shop around this year, higher than holiday 2022 (69%). Unfortunately for shoppers – and retailers – inflation continues to be the …
October 3, 2023

Survey September 19, 2023
Quicktake: Consumers weigh in on the ESG responsibilities of brands
Three-quarters (76%) of consumers agree that companies have a general…
Three-quarters (76%) of consumers agree that companies have a general responsibility to ‘do the right thing’ for the environment and society. When it comes to matters of environmental and social responsibility,…
September 19, 2023

Survey July 31, 2023
Quicktake: Inflation still weighs on consumers’ back-to-school shopping plans
Nine in ten (88%) of back-to-school/college shoppers indicate that inflation is…
Nine in ten (88%) of back-to-school/college shoppers indicate that inflation is impacting their back-to-class spending, consistent with 2022 (87%). While inflation at large has begun to ease, those planning to shop…
July 31, 2023

Survey June 6, 2023
Quicktake: New college grads plan to celebrate by traveling
45% of new college grads* are trading their caps and gowns for getaways in the…
45% of new college grads* are trading their caps and gowns for getaways in the U.S. – and abroad. While much uncertainty exists in the overarching macro-economic environment right now, new college graduates appear to…
June 6, 2023

Survey May 2, 2023
Quicktake: Mother’s Day 2023 look ahead
Across generations, Mother’s Day holds sentimental meaning With Mother’s Day…
Across generations, Mother’s Day holds sentimental meaning With Mother’s Day on the horizon, the vast majority of holiday shoppers* view the day as having some special meaning (95%) versus it being another “Hallmark”…
May 2, 2023