Insights & Innovation
Insights & Innovation
Report March 25, 2025
AI and the American Shopper
Artificial intelligence promises a new world of opportunity — but for consumers, brands will have a lot to prove. Retailers have been gathering data on their cu…
Read More
Read more about AI and the American Shopper
Partnerships December 28, 2022
A year in review: 2022 at Bread Financial®
2022 was another year of tremendous progress on our business transformation,…
2022 was another year of tremendous progress on our business transformation, including the unveiling of the Bread Financial name and brand, the launch of the Bread Cashback™ American Express® card, successful credit…
December 28, 2022
Financial Innovation December 5, 2022
Ringing in the New Year: One in three consumers will focus on their finances
Over 70% of consumers will set a New Year's Resolution this year, and nearly…
Over 70% of consumers will set a New Year's Resolution this year, and nearly one-third (29%) of consumers say their top resolution will be finance related. 18% of consumers are looking to save more money or pay down…
December 5, 2022
Financial Innovation December 1, 2022
Holiday 2022: Gifting cash is decidedly digital
Gen Z is most likely to ‘click to add to wallet’ Nine in 10 consumers will…
Gen Z is most likely to ‘click to add to wallet’ Nine in 10 consumers will both give and receive cash, gift cards, and other monetary gifts this holiday season. Physical gift cards are the most popular way to gift…
December 1, 2022
Financial Innovation November 2, 2022
Holiday 2022: Top holiday gift-giving personalities, defined
Holiday shoppers are most likely to identify as researchers or deal seekers …
Holiday shoppers are most likely to identify as researchers or deal seekers When it comes to gifting for the holidays, shoppers display a wide array of personalities that impact the ways in which they shop and the…
November 2, 2022
Financial Innovation September 27, 2022
Quicktake: Holiday shoppers are already on the move
Holiday 2022: Shoppers are already on the move As of early September, 21% of…
Holiday 2022: Shoppers are already on the move As of early September, 21% of shoppers had started their holiday shopping. While Halloween is still on the horizon, a significant number of shoppers are thinking ahead to…
September 27, 2022