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Media
Survey October 1, 2025
Seasonal squeeze: anticipated holiday spending clashes with long-term savings goals, especially for younger generations
New Bread Financial study reveals Gen Z leads holiday spending, with 37% expecting to rely on financing to cover festive purchases.
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Press Releases
Hard Rock International announces Unity™ by Hard Rock Mastercard® for loyalty program members
December 5, 2024
Bread Financial® announces $2.5 million gift to support military-connected families through The Kids Mental…
November 25, 2024
The great economic divide: Bread Financial® study shows that younger consumers are more likely to view the…
October 28, 2024
Boost your savings: Bread Financial® launches IRA retirement savings and CDs
September 30, 2024
Bread Financial® supports increased access to food, critical services with $1.25 million gift to Mid-Ohio…
September 26, 2024
Bread Financial® announces new program with HP
July 25, 2024
Bread Financial® promotes gender equity with $1 million gift to the Women’s Sports Foundation®
July 17, 2024
Bread Financial® signs long-term agreement to provide dual credit card program for Saks Fifth Avenue and Saks…
June 12, 2024
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