Research & Reports

Report July 25, 2025

Tending to customer loyalty: How to nurture your rewards program for long-term growth

A new report by Bread Financial reveals tips for how to grow your loyalty program to resonate with consumers and stay ahead in a competitive landscape.

A new report by Bread Financial reveals tips for how to grow your loyalty program to resonate with consumers and stay ahead in a competitive landscape.

July 25, 2025

Survey July 17, 2025

Mid-year update: The State of the American Shopper

In a recent report on the average American shopper, results show a general positive sentiment around the economic state but more care being put into spending decisions.

In a recent report on the average American shopper, results show a general positive sentiment around the economic state but more care being put into spending decisions.

July 17, 2025

Survey July 1, 2025

Quicktake: Pay over time has fans across all generations

Usage of buy now, pay later options are becoming more important for consumers, driving incremental sales for retailers that offer it.

Usage of buy now, pay later options are becoming more important for consumers, driving incremental sales for retailers that offer it.

July 1, 2025

Financial Innovation June 17, 2025

Quicktake: Gen Z is leading the way in summer travel plans

Summer travels come with more spending and consumer insights show Gen Z is leading the way in looking for splurge-worthy experiences.

Summer travels come with more spending and consumer insights show Gen Z is leading the way in looking for splurge-worthy experiences.

June 17, 2025

Financial Innovation May 19, 2025

Quicktake: Consumer spending & tariffs

With tariffs coming, consumers are increasing their preemptive spending to get ahead of price increases and determining their budget priorities.

With tariffs coming, consumers are increasing their preemptive spending to get ahead of price increases and determining their budget priorities.

May 19, 2025