Insights & Innovation
Insights & Innovation
Survey October 15, 2026
Holiday 2026: What's shaping shoppers' plans
Prices at the pump are influencing how and where shoppers will spend this holiday season.
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Read more about Holiday 2026: What's shaping shoppers' plans
Financial Innovation March 23, 2022
Next-gen impact: what Gen Z wants
In this Bread Financial report, read on the impact Gen Z has on the market due to their sheer size and spending power.
In this Bread Financial report, read on the impact Gen Z has on the market due to their sheer size and spending power.
March 23, 2022
Leadership March 23, 2022
Our new brand: Bread Financial® represents a more focused, unified company
Today is a historic day at our company, as Alliance Data officially rebrands as Bread Financial™, providing simple, personalized solutions that empower consumers.
Today is a historic day at our company, as Alliance Data officially rebrands as Bread Financial™, providing simple, personalized solutions that empower consumers.
March 23, 2022
Financial Innovation March 22, 2022
The rules of NextGen loyalty
This Bread Financial report explores the motivators behind Gen Z and Millennials that lead to brand loyalty.
This Bread Financial report explores the motivators behind Gen Z and Millennials that lead to brand loyalty.
March 22, 2022
Financial Innovation March 22, 2022
Currency of connection: how emotional relationships drive brand loyalty
Research shows that consumers seek connection and gravitate towards brands that exhibit human characteristics.
Research shows that consumers seek connection and gravitate towards brands that exhibit human characteristics.
March 22, 2022
Financial Innovation March 21, 2022
Crossing the great divide: how brands can bridge the gap
This Bread Financial reports bridges the gap between what consumers want and what brands are doing.
This Bread Financial reports bridges the gap between what consumers want and what brands are doing.
March 21, 2022