Insights & Innovation
Insights & Innovation
Survey May 3, 2024
Mother’s Day 2024: Expect more muted spending plans
Fewer shoppers are planning to spend ‘more’ this year compared to 2023 One-third of Mother’s Day shoppers (33%) are planning to spend ‘more’ on their purchases this year, down …
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Read more about Mother’s Day 2024: Expect more muted spending plans
Partnerships December 28, 2022
A year in review: 2022 at Bread Financial
2022 was another year of tremendous progress on our business transformation,…
2022 was another year of tremendous progress on our business transformation, including the unveiling of the Bread Financial name and brand, the launch of the Bread Cashback™ American Express® card, successful credit…
December 28, 2022
Financial Innovation December 5, 2022
Ringing in the New Year: One in three consumers will focus on their finances
Over 70% of consumers will set a New Year's Resolution this year, and nearly…
Over 70% of consumers will set a New Year's Resolution this year, and nearly one-third (29%) of consumers say their top resolution will be finance related. 18% of consumers are looking to save more money or pay down…
December 5, 2022
Financial Innovation December 1, 2022
Holiday 2022: Gifting cash is decidedly digital
Gen Z is most likely to ‘click to add to wallet’ Nine in 10 consumers will…
Gen Z is most likely to ‘click to add to wallet’ Nine in 10 consumers will both give and receive cash, gift cards, and other monetary gifts this holiday season. Physical gift cards are the most popular way to gift…
December 1, 2022
Financial Innovation November 15, 2022
Holiday 2022: Gen Z is eyeing buy now, pay later for purchases
With the holiday season upon us, let’s take a closer look at the buy now, pay…
With the holiday season upon us, let’s take a closer look at the buy now, pay later (BNPL) plans among the youngest group of shoppers. Bread Financial proprietary research reveals that 24% of Gen Zers (born 1997…
November 15, 2022
Financial Innovation November 2, 2022
Holiday 2022: Top holiday gift-giving personalities, defined
Holiday shoppers are most likely to identify as researchers or deal seekers …
Holiday shoppers are most likely to identify as researchers or deal seekers When it comes to gifting for the holidays, shoppers display a wide array of personalities that impact the ways in which they shop and the…
November 2, 2022