The right pay-over-time financing copilot for the road ahead


Partner
ProPride Hitch
Overview
Premier trailer hitch manufacturer and accessory supplier, ProPride Hitch offers customers an extraordinary towing experience with their anti-sway trailer hitch designs.
Opportunity
With one of the most advanced anti-sway trailer hitches available on the market, ProPride Hitch is known for their commitment to high quality products that offer their customers an unparalleled level of control, ensuring their travels are as safe as they are enjoyable.
After initially moving forward with another pay-over-time provider who claimed high consumer approval rates, ProPride’s financing program began to see month-over-month decline in performance.
With the goal of regaining lost ground and putting their customers back in the driver’s seat, ProPride re-engaged Bread Pay® from Bread Financial® to offer flexible, customer-first financing solutions.
Superior approval amounts and more competitive rates
In the world of RV travel, safety is paramount and one of the most common challenges on the open road is trailer sway — a problem that can turn a dream journey into a nerve-wracking experience.
To ensure cost wouldn’t deter customers from gaining an unparalleled level of control and enhanced towing experience, ProPride Hitch offers Bread Pay installment loans ranging from 12 to 48 months with 12-, 18-, and 24-month 0% APR terms for eligible customers.
With Bread Pay’s consumer-centric financing in the passenger seat, performance quickly overtook ProPride’s previous provider fueled by superior approval amounts and more competitive rates for customers.
When compared with ProPride Hitch’s previous pay-over-time provider, the Bread Pay partnership has driven1 :
The performance of our Bread Pay offering has exceeded expectations and month over month continues to drive substantial, meaningful growth for our business. Our close partnership with the Bread Pay team and the unparalleled access to performance data consistently allows us to put forward the best possible financing offerings for our customers. Making the switch to Bread Pay was one of the best decisions we could have made for our business and for our customers.”
Sean Woodruff, Owner and CEO, ProPride

1Cumulative data from this case study is based on the merchant’s loan activity dated May 2021 - April 2022. Results may vary by merchant and not all merchants will achieve these results.
About Bread Financial®
Bread Financial® (NYSE: BFH) is a tech-forward financial services company that provides simple, personalized payment, lending and saving solutions to millions of U.S. consumers. Our payment solutions, including Bread Financial general purpose credit cards and savings products, empower our customers and their passions for a better life. Additionally, we deliver growth for some of the most recognized brands in travel & entertainment, health & beauty, jewelry and specialty apparel through our private label and co-brand credit cards and pay-over-time products providing choice and value to our shared customers.
To learn more about Bread Financial, our global associates and our sustainability commitments, visit breadfinancial.com or follow us on Instagram and LinkedIn.
