The right pay-over-time financing copilot for the road ahead
Partner
ProPride Hitch
Overview
Premier trailer hitch manufacturer and accessory supplier, ProPride Hitch offers customers an extraordinary towing experience with their anti-sway trailer hitch designs.
Opportunity
With one of the most advanced anti-sway trailer hitches available on the market, ProPride Hitch is known for their commitment to high quality products that offer their customers an unparalleled level of control, ensuring their travels are as safe as they are enjoyable.
After initially moving forward with another pay-over-time provider who claimed high consumer approval rates, ProPride’s financing program began to see month-over-month decline in performance.
With the goal of regaining lost ground and putting their customers back in the driver’s seat, ProPride re-engaged Bread Pay® from Bread Financial® to offer flexible, customer-first financing solutions.
Superior approval amounts and more competitive rates
In the world of RV travel, safety is paramount and one of the most common challenges on the open road is trailer sway — a problem that can turn a dream journey into a nerve-wracking experience.
To ensure cost wouldn’t deter customers from gaining an unparalleled level of control and enhanced towing experience, ProPride Hitch offers Bread Pay installment loans ranging from 12 to 48 months with 12-, 18-, and 24-month 0% APR terms for eligible customers.
With Bread Pay’s consumer-centric financing in the passenger seat, performance quickly overtook ProPride’s previous provider fueled by superior approval amounts and more competitive rates for customers.
When compared with ProPride Hitch’s previous pay-over-time provider, the Bread Pay partnership has driven1 :
The performance of our Bread Pay offering has exceeded expectations and month over month continues to drive substantial, meaningful growth for our business. Our close partnership with the Bread Pay team and the unparalleled access to performance data consistently allows us to put forward the best possible financing offerings for our customers. Making the switch to Bread Pay was one of the best decisions we could have made for our business and for our customers.”
Sean Woodruff, Owner and CEO, ProPride
1Cumulative data from this case study is based on the merchant’s loan activity dated May 2021 - April 2022. Results may vary by merchant and not all merchants will achieve these results.
About Bread Financial™
Bread Financial™ (NYSE: BFH) is a tech-forward financial services company providing simple, personalized payment, lending and saving solutions. The company creates opportunities for its customers and partners through digitally enabled choices that offer ease, empowerment, financial flexibility and exceptional customer experiences. Driven by a digital-first approach, data insights and white-label technology, Bread Financial delivers growth for its partners through a comprehensive suite of payment solutions that includes private label and co-brand credit cards and Bread Pay™ buy now, pay later products. Bread Financial also offers direct-to-consumer products that give customers more access, choice and freedom through its branded Bread Cashback™ American Express® Credit Card and Bread Savings™ products.
Headquartered in Columbus, Ohio, Bread Financial is powered by its approximately 7,000+ global associates and is committed to sustainable business practices. To learn more about Bread Financial, visit breadfinancial.com or follow us on Facebook, LinkedIn, Twitter/X and Instagram.
