Bread Financial™ wins 2023 FinTech Breakthrough Award for "Best Credit Card Payments Solution"
Bread Cashback™ American Express© Credit Card earns international recognition and celebrates one year in the market
COLUMBUS, Ohio – April 13, 2023 – Bread Financial (NYSE: BFH), a tech-forward financial services company providing simple, personalized payment, lending and saving solutions, today announced its Bread Cashback™ American Express© Credit Card has been named the “Best Credit Card Payments Solution” in the seventh annual FinTech Breakthrough Awards. Attracting more than 4,000 applicants, the award program recognizes the industry’s top companies, technologies and products in today’s global fintech marketplace.
Launched in April 2022, the Bread Cashback™ American Express© Credit Card helps today’s consumers unlock new opportunities by offering financial flexibility and access alongside a robust value proposition and industry leading perks. With each transaction, cardmembers earn the unique market benefit of 2% unlimited cash back with no reward caps, no categories to manage and zero annual fees.
The card is the first partner product backed by the American Express network to offer digital wallet web push provisioning, a feature that allows new cardholders to immediately begin shopping by adding their Bread Cashback account to a digital wallet.
“This recognition reflects our dedication to creating innovative, transparent and easy to use payment solutions that serve the ever-changing needs of our customers,” said Val Greer, EVP and chief commercial officer, Bread Financial. “I’m honored to see one of our proprietary products stand out in a crowded industry and be recognized for its unique value prop and many consumer benefits, and I am looking forward to celebrating this win and a successful first year in market.”
This recognition reflects our dedication to creating innovative, transparent and easy to use payment solutions that serve the ever-changing needs of our customers. I’m honored to see one of our proprietary products stand out in a crowded industry and be recognized for its unique value prop and many consumer benefits, and I am looking forward to celebrating this win and a successful first year in market.”
Val Greer - EVP and Chief Commercial Officer, Bread Financial
An independent market intelligence organization, FinTech Breakthrough’s premier awards program recognizes the fintech innovators, leaders and visionaries from around the world in a range of categories, including Digital Banking, Personal Finance, Lending, Payments, Investments, RegTech, InsurTech and many more.
About Bread Financial™
Bread Financial™ (NYSE: BFH) is a tech-forward financial services company providing simple, personalized payment, lending and saving solutions. The company creates opportunities for its customers and partners through digitally enabled choices that offer ease, empowerment, financial flexibility and exceptional customer experiences. Driven by a digital-first approach, data insights and white-label technology, Bread Financial delivers growth for its partners through a comprehensive product suite, including private label and co-brand credit cards, installment lending, and buy now, pay later (BNPL). Bread Financial also offers direct-to-consumer solutions that give customers more access, choice and freedom through its branded Bread Cashback™ American Express© Credit Card and Bread Savings™ products.
Headquartered in Columbus, Ohio, Bread Financial is powered by its 7,500+ global associates and is committed to sustainable business practices. To learn more about Bread Financial, visit BreadFinancial.com or follow us on Facebook, LinkedIn, Twitter and Instagram.
About FinTech Breakthrough™
Part of Tech Breakthrough, a leading market intelligence and recognition platform for technology innovation and leadership around the globe, the FinTech Breakthrough Awards program is devoted to honoring excellence in Financial Technologies and Services companies and products. The FinTech Breakthrough Awards provide public recognition for the achievements of FinTech companies and products in categories including Payments, Personal Finance, Wealth Management, Fraud Protection, Banking, Lending, RegTech, InsurTech and more. For more information visit FinTechBreakthrough.com.
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